News » GRB. Three Letters. A Lot of Meaning.
The Genesee Regional Bank is out to Grow Rochester Business. Naturally, we wanted to take their message to the Internets so they could Get Real Bang for their buck. Generally, Really Big (alright, that was a stretch) progress can be made with the right approach in utilizing the web as a tool in your marketing arsenal.
The GRB project was 3 faceted when it came to Twin Advertising. We started off by developing a companywide Intranet for storing commonly accessed documents and organizing resources. Once up and running, we got the message out to their about the Intranet with an email blast to their departments and the system has been helping company workflow ever since.
After the Intranet, we launched a Flash based landing page which was used to drive promotions while their website was getting a facelift and new content was being gathered. The landing page kept customers informed, and after its short stint at the forefront, we launched the current GRB website. The new site showcases their revamped corporate identity and puts a steady focus on their goal of helping to Grow Rochester Business.
With improved organization and a very clear and concise layout, it’s easier than ever to find out how Genesee Regional Bank can help you with all aspects of banking; both commercial and personal. What are you waiting for? Get Reliable Banking today.
